Saturday, August 12, 2017

Achieve Bold Beauty looks with Ever Bilena

Tired of the usual feminine and muted make-up looks? Step out of your comfort zone and go for something adventurous, fun, and vibrant! Take a page or two with the following make-up pegs from the Bold Beauty event hosted by Ever Bilena, the country’s leading cosmetics brand, and Ever Bilena Advance, its premium product line. 

Here’s how you can achieve the looks that make-up fanatics chose to interpret in the Bold Beauty event using only Ever Bilena and Ever Bilena Advance products:

90’s Beauties

90's beauties was one of many featured looks for the Bold Beauty event as donned by Luie Magbanua

Do an upgrade of the grunge make-up that defined the 1990s. Shade your eyelids with the Ever Bilena Eyeshadow Palette in Brown, line them with the Ever Bilena All Day Eyeliner Pen, and finish off your smoky eyes with Ever Bilena Thicklash Mascara. Of course, the 1990s face is never complete without a dark-colored lip shade, so go swipe on Ever Bilena Luxe Lipstick in Diva.

Berry Burst

Take inspiration from the bright candy hues found in nature with shades of the Ever Bilena Eyeshadow Palette in Pink for the eyes. Add a little definition to your peepers with Ever Bilena Superlash Mascara in Black, and complete the look with the Ever Bilena Matte Lipstick Vivid Violet. 

Color Shift

Amateur make-up artist Marlyn Ocampo goes all-out with the "Color Switch" look

It’s all about rainbow-colored style with Color Shift! Play around with the EB Advance 5 Shades Eyeshadow in Rainbow Blaze for the eyes, upper bones of your cheeks, and tips of your lips. Use the EB Advance Blush Duo in Golden Goddess for a naturally rosy glow. Polish it off with the EB Advance Supreme Lipstick in Kylie on your lips. 

Sunrise Pink

This show-stopper highlights the cheeks by applying a generous amount of Ever Bilena Cheek Blush in Shy from the apples of the cheek up to the temples. Let other parts of the face flatter this glowing look by using Ever Bilena Matic Brow Liner in Earth for the eyebrows and Ever Bilena Matte Lipstick in Skin for the lips.


Make-up enthusiast Glenda Candedeir tries the "Igari" by Ever Bilena

A popular, striking make-up look in Japan that is also known as “hang-over make-up,” Igari’s secret lies in the use of blush. To achieve this look, simply blend out EB Advance Cheek Color in Poppy and EB Advance Blush Duo in Summer in an inverted triangle shape from under the eyes down to the cheeks. Top off your Igari look with the EB Advance LTD Liquid Lipstick in Skinny Dip.

To know more about Ever Bilena, visit, and follow

To know more about Ever Bilena Advance and its products, visit Ever Bilena’s website,, and follow 

Thursday, August 3, 2017

DSAP teams up with J&J to empower pharma counsellors on OTC drugs

The Drugstore Association of the Philippines (DSAP) in cooperation with Johnson & Johnson Philippines conducted mobile drugstore app orientation to enhance the knowledge of over-the-counter counsellors on competency-based learning modules for TESDA certificate NC3.

At least 75 drugstore owners and pharmacists from different parts of the country attended the momentous activity, titled: “Developing Pharmacy Assistants through Digital Technology Educating the OTC Counsellors Orientation” held recently at the Tandang Sora Hall of the TESDA Women’s Center in Taguig City.

DSAP, the largest group of local drugstores in the country teams up with JnJ to come up with the mobile drugstore app.

Vicente Briones,RPh, President of DSAP

Vicente Briones, RPh, president of DSAP said the two-day event was crucial in equipping OTC counsellors in using a mobile learning application where users learn basic but important knowledge for different types of drugs and their function to the different systems of the human anatomy based on TESDA NC3 standards.

Our duty is to strengthen the capacity and technical knowledge of over the counter staff of all our member drugstores so they can render quality services to the public,” said Briones.

TESDA Deputy Director General Diosdado O. Padilla, who gave the opening remarks, commended DSAP for its continuous efforts to upgrade the skills of OTC counsellors of their member pharmacies.

On the first day of the workshop, participants learned valuable product knowledge on various drugs and their impact to the Central Nervous System, Immune System, Respiratory System as well as Reproductive System and anti-infectives.

Dr.. Erwin Benedicto

Dr. Amiel Bermudez 

Likewiseparticipants also learned about drug products and their impact on skin, eyes, mouth and throat, as well as digestive system and cardiovascular system.

On top of these, speakers gave information on impact of Vitamins, Minerals and Herbal Products to the bodyParticipants were also taught about dosage forms and drugs calculations.

On the second day, trainers learned about Dispensing Pharmaceutical Products, Supply and Inventory Management as well as Promotion, Education and Vigilance and Good Manufacturing Practice.